Flodesk vs Klaviyo: Which One Is Best For eCommerce?
So you’ve been bouncing between which email marketing platform to choose, Flodesk vs Klaviyo. I’m pretty sure you’ve seen the hype of Flodesk over the last few months. It’s a newer email marketing...
View ArticleWhat Is Luxury Brand Strategy? And, Why Is It Important?
Ever felt like your business wasn’t converting the amount of the sales you expected? Or, how about feeling like your brand just doesn’t align with the vision you have? The culprit could be a lack or...
View ArticleShopify Tags Vs Collections: What You Should Know
As you’re navigating your Shopify store you may have noticed that there are a few ways to organize products. If you’re wondering about Shopify tags vs collections and how to best utilize them. Then...
View ArticleThe Difference Between A Custom Shopify Theme & A Premium Shopify Theme
Maybe you are in the market for a new look for your online store. But, you are wondering if you should go with a custom Shopify Theme or a premium Shopify theme. Or, you just want to know the...
View Article3 Reasons Why Blogging On Shopify Helps Luxury Sales
Ever wondered what were some of the benefits of blogging on Shopify? Maybe you’ve used social media to draw attention to your brand. But now you want to diversify your marketing efforts to maximize...
View ArticleHow to Make Your Luxury Skincare Brand Stand Out Online
As a luxury skincare brand, there are multiple components that go into crafting an exceptional experience that helps you stand out online. From the wording that you use, to describe your brand to how...
View Article5 Benefits Of Having A Luxury Skincare Subscription Box
Whether you have a physical location and sell your high-end skincare products to your clientele in-person or you only sell online. Having a luxury skincare subscription box can add great value to...
View ArticleLuxury Branding: What You Need to Have For A Cohesive Brand
What does your brand say about your business before you do? Luxury branding – more than just the visual side of your brand. Has many important elements that attract or detract people from your...
View ArticleShopify Plus For Luxury Brands: The Inside Scoop
Have you been wondering about Shopify Plus for luxury brands and if it’s right for your business? It may be a great option depending on the needs of your business. Shopify essentially offers 3 types...
View ArticleEverything You Need to Know About Working Together
As you’re planning and figuring out how to get your new eCommerce website designed, crafted and launched, it may feel overwhelming. There are so many things to consider. From which designer or...
View ArticleHow to Market Your Products: Content Marketing vs Social Media Marketing
You are ready to hone in on marketing for your eCommerce business and maybe you are trying to decide how to market your products. Because honestly marketing can feel overwhelming if you aren’t quite...
View ArticleShopify Redesign: When to Redesign Your Luxury Brands Online Store
Thinking about redesigning your Shopify website? Wondering if it’s the right time? There are a few indicators that redesigning your luxury brand’s online store can actually help you improve your...
View Article6 Places to Optimize Your Shopify Store For SEO
As a product-based brand, there are so many ways to get traffic to your online store. One method that is vital to maximizing your efforts. Is to optimize your Shopify store for SEO. Though a simple...
View ArticleHow to Choose An eCommerce Platform For Your Luxury Brand
Have you been scouring through information, trying to decide how to choose an eCommerce platform for your luxury brand? Not only do you have amazing products, but you want to make sure your customers...
View ArticleDIY Shopify Design Mistakes That Are Impacting Your Store Conversions
Your online store is the digital storefront of your business. How your online store is designed can impact whether a customer chooses to do business with you or not. When you DIY your online store you...
View Article6 Simple Ways to Drive More Organic Traffic to Your Shopify Store
Want to get more eyes on your Shopify store without dropping several thousand on ads? Or you want to use some organic methods in addition to ads to accelerate your brand’s reach. Then generating some...
View ArticleThe Simple Guide to Using Flodesk With Shopify
Have you been eyeing Flodesk and wondering how you make it work with your Shopify store? Or if you read my article on Flodesk vs Klaviyo: Which One Is Best For eCommerce? And you’ve decided that you...
View ArticleHow to Choose The Best Email Marketing Platform For Your Shopify Store
Are you curious about how to choose the best email marketing platform for Shopify? As an eCommerce business, email marketing is a great way to have direct access to your customers without fear of...
View ArticleHow to Grow Your Email List As An eCommerce Brand
If you listened to my last episode on how to choose and eCommerce email platform for your online store then here is the follow up to that episode. Today, I’m going over how to grow your email list as...
View ArticleHow to Market Your Luxury Products With Ease
Marketing plays a large role in business. Besides having a great product, a solid brand, and a vision you need to actively be pushing your message out there to reach your target audience. This is why...
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