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Flodesk vs Klaviyo: Which One Is Best For eCommerce?

So you’ve been bouncing between which email marketing platform to choose, Flodesk vs Klaviyo. I’m pretty sure you’ve seen the hype of Flodesk over the last few months. It’s a newer email marketing...

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What Is Luxury Brand Strategy? And, Why Is It Important?

Ever felt like your business wasn’t converting the amount of the sales you expected? Or, how about feeling like your brand just doesn’t align with the vision you have? The culprit could be a lack or...

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Shopify Tags Vs Collections: What You Should Know

As you’re navigating your Shopify store you may have noticed that there are a few ways to organize products.  If you’re wondering about Shopify tags vs collections and how to best utilize them.  Then...

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The Difference Between A Custom Shopify Theme & A Premium Shopify Theme

Maybe you are in the market for a new look for your online store.  But, you are wondering if you should go with a custom Shopify Theme or a premium Shopify theme. Or, you just want to know the...

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3 Reasons Why Blogging On Shopify Helps Luxury Sales

Ever wondered what were some of the benefits of blogging on Shopify? Maybe you’ve used social media to draw attention to your brand.  But now you want to diversify your marketing efforts to maximize...

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How to Make Your Luxury Skincare Brand Stand Out Online

As a luxury skincare brand, there are multiple components that go into crafting an exceptional experience that helps you stand out online. From the wording that you use, to describe your brand to how...

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5 Benefits Of Having A Luxury Skincare Subscription Box

Whether you have a physical location and sell your high-end skincare products to your clientele in-person or you only sell online.  Having a luxury skincare subscription box can add great value to...

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Luxury Branding: What You Need to Have For A Cohesive Brand

What does your brand say about your business before you do? Luxury branding – more than just the visual side of your brand. Has many important elements that attract or detract people from your...

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Shopify Plus For Luxury Brands: The Inside Scoop

Have you been wondering about Shopify Plus for luxury brands and if it’s right for your business? It may be a great option depending on the needs of your business.  Shopify essentially offers 3 types...

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Everything You Need to Know About Working Together

As you’re planning and figuring out how to get your new eCommerce website designed, crafted and launched, it may feel overwhelming.  There are so many things to consider. From which designer or...

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How to Market Your Products: Content Marketing vs Social Media Marketing

You are ready to hone in on marketing for your eCommerce business and maybe you are trying to decide how to market your products. Because honestly marketing can feel overwhelming if you aren’t quite...

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Shopify Redesign: When to Redesign Your Luxury Brands Online Store

Thinking about redesigning your Shopify website? Wondering if it’s the right time?  There are a few indicators that redesigning your luxury brand’s online store can actually help you improve your...

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6 Places to Optimize Your Shopify Store For SEO

As a product-based brand, there are so many ways to get traffic to your online store. One method that is vital to maximizing your efforts. Is to optimize your Shopify store for SEO. Though a simple...

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How to Choose An eCommerce Platform For Your Luxury Brand

Have you been scouring through information, trying to decide how to choose an eCommerce platform for your luxury brand? Not only do you have amazing products, but you want to make sure your customers...

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DIY Shopify Design Mistakes That Are Impacting Your Store Conversions

Your online store is the digital storefront of your business. How your online store is designed can impact whether a customer chooses to do business with you or not. When you DIY your online store you...

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6 Simple Ways to Drive More Organic Traffic to Your Shopify Store

Want to get more eyes on your Shopify store without dropping several thousand on ads? Or you want to use some organic methods in addition to ads to accelerate your brand’s reach. Then generating some...

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The Simple Guide to Using Flodesk With Shopify

Have you been eyeing Flodesk and wondering how you make it work with your Shopify store? Or if you read my article on Flodesk vs Klaviyo: Which One Is Best For eCommerce? And you’ve decided that you...

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How to Choose The Best Email Marketing Platform For Your Shopify Store

Are you curious about how to choose the best email marketing platform for Shopify? As an eCommerce business, email marketing is a great way to have direct access to your customers without fear of...

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How to Grow Your Email List As An eCommerce Brand

If you listened to my last episode on how to choose and eCommerce email platform for your online store then here is the follow up to that episode. Today, I’m going over how to grow your email list as...

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How to Market Your Luxury Products With Ease

Marketing plays a large role in business. Besides having a great product, a solid brand, and a vision you need to actively be pushing your message out there to reach your target audience. This is why...

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